NO ZIG. NO ZAG.
SWIM STRAIGHT IN OPEN WATER
started with a vision. The concept behind On Course Goggles was conceived many years ago by Denisse, an active triathlete and member of USAT, however the technology necessary to achieve her vision was not available to her. Denisse, like many open water swimmers, struggled at times with sighting a buoy and swimming in a straight line in open water. Zig-Zagging through open water left her tired and prevented her from achieving her personal best and she strived to find a solution.
Adhering to the theory of “six degrees of separation” Denisse was introduced by a co-worker to Peter, an enterprising electrician who had developed electronic systems, software and automation in several industries during his career, but never made the swim team.
The two began to discuss various methods to achieve Denisse’s vision, but these ideas were overly complex, heavy and expensive. All of the early ideas were rejected because they were not viable or intuitive enough. The project was nearly abandoned until the discussion focused on Occum’s Razor, a principle attributed to the 14th century logician and Franciscan friar William of Ockham. One of the modern interpretations of this principle is: “If you have two equally likely solutions to a problem, choose the simplest.” The decision was made to strip out every unnecessary component until the device just stopped functioning, then add that one component back in that would restore the function. This decision opened the door to production of the simplest navigation device possible for swimmers; navigation goggles that would be so intuitive that no instruction manual would be required. The team had an amazing design.
As a result of these seemingly chance encounters, Denisse and Peter became friends and business partners, sharing not just their work ethic but a love for family and being of service to others. The decision was made to move forward and bring to market a product that would help athletes achieve their personal best by swimming in a straight line in open water. Over two years have been invested in the development of the technology that is incorporated into On Course Googles. Where a manufacturing method had not existed, but necessary, once was invented.
The company launched a Kickstarter campaign in August of 2015 and surpassed the project goal on September 18, 2015. As the company moves forward with production of their patent pending technology, they are committed to a continuous effort to deliver creative new ideas coupled with quality, efficiency, and customer satisfaction and products that allow athletes to swim in a straight line in open water.
Over 32 manfacturers and 18 vendors are now involved in production. These business relationships are second only to an amazing team of people who have been assembled and are involved in the development of OnCourse goggles.
Performance Gain 1500m Swim
Minutes Shaved Off 1500m Swim
Cost Compared to Others
- OnCourse Goggles Performance Boost 15%
- Swim Skin Performance Boost 5%
- Wet Suit Performance Boost 8%
- Aerodynamic Helment Perfomance Boost 1%
- Aerodynamic Wheels Performance Boost 4%
We analyzed a variety of performance enhancing gear such as swim skins, wet suits, aerodynamic helmets and aerodynamic bicycling wheels and nothing compared to the time savings that are realized by swimming in a straight line in open water with OnCourse Goggles. At half the cost of a wet suit, and less than one tenth of the cost of aerodynamic bicycle wheels, OnCourse Goggles can deliver up to a 15% performance improvement.